Services
- Services
  - Inbound Marketing Strategy Smart, goal-driven strategies and plans.
  - B2B Content Marketing Attract and convert prospects as they search online.
  - Web Development Transform your website into a powerful lead-gen tool.
  - B2B Inbound Sales Processes and tools to manage leads.
  - CRM IMPLEMENTATION Use the HubSpot CRM to drive growth.
- - Video Marketing No medium has greater power to engage, inform and motivate.
  - Marketing Automation Automated execution of campaign workflows.
  - SEO Services Align your website content with what prospects are searching for.
  - B2B Social Media Distribute and promote content to engage with prospects.
- - Paid Media Gain quick momentum with proven results.
  - ABM Marketing Accelerate the sales cycle and decrease time to close.
  - Guided Hubspot Onboarding The essentials of setting up your inbound program.
  - Recruitment Marketing Attract and engage the best job candidates at scale.
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Are we a fit?
- Are we a fit?
  - Our Work Get a sense of the quality and nature of our inbound work.
  - How we work with you An overview of how we think and how we work with clients.
  - Pricing How we price the work we do.
- We develop programs and create content for clients in complex industries, such as industrial manufacturing, distribution, insurance, and financial services.
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Resources
- Resources
  - Blog Insights, opinion, and valuable marketing tips for inbound marketing, sales and business growth strategy.
  - Content Library Browse our online content library for useful inbound marketing tip sheets, B2B case studies, eBooks, and more to help grow your business!
  - Learn Inbound Video Library Binge watch all our videos about inbound strategy and execution
  - Case Studies Success stories and case studies of Weidert Group's inbound marketing programs.
  - Comprehensive Guides Robust, helpful guides to get you the most out of your inbound program.
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About Us
- About Us
  - Culture Code Learn more about how Weidert Group's people think and act.
  - Meet the Team The people that get the job done.
  - Our Clients Industrial manufacturing, distribution, insurance, and financial services.
  - Recognition Awards and reviews for Weidert Group.
  - Careers Open positions with Weidert Group.
  - Speakers & Events Inbound thought leaders, delivered right to your door.
- Upcoming Events
  
  Appleton HUG: How to Create the Reports You Really Need Using HubSpot
  
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Weidert Team

Digital Marketing Specialist

Men and women in this role are responsible for managing the “day-to-day” activities that are part of effectively executing clients’ inbound marketing programs. The Digital Marketing Specialist position is considered development that prepares one for potential advancement to the role of Inbound Marketing Consultant. For the right candidate, this is a remarkable opportunity to learn the inbound marketing methodology from a recognized leader in the industry. Experience in inbound marketing is not a requirement for this job, but the ability to learn quickly is.

Job Details

The Digital Marketing Specialist works toward the specific goals associated with clients’ programs, and is accountable for optimizing each element (social media, email, content, SEO, website, etc.) in order to reach or exceed them. To do that, he or she regularly:

Reviews and evaluates the work of writers, designers and web developers to determine alignment with goals and strategies
Monitors program performance and participates in identifying potential improvements
Analyzes data and uses it to inform each 90-day iteration of the client’s program
Reports to and works closely with the clients’ Consultant to address immediate and long-range client needs
Works within an Agile team, each member of which is expected to contribute to overall team goals

Learn More: What It Takes to Work (and Win) at Client Services for Weidert Group

Requirements

EXPERIENCE

Bachelor’s degree in a related field, such as Marketing, Business, Communications
3-5 years experience in digital/online marketing
Knowledge of and interest in SEO, SEM, CMS systems (HubSpot, WordPress, etc.), content strategy, PPC, email marketing, social media
HubSpot/Inbound certification (this can be done online prior to applying). Additional marketing automation competency or certification is considered an asset
Ability to manage multiple projects simultaneously while adhering to budgets and timelines
Ability to see the big picture while also understanding and managing details
Strong critical thinking/problem-solving skills
Experience working in an Agile environment is a plus
Experience working with/for businesses within Weidert Group target is a plus

ATTITUDE & PERSONALITY

Innate curiosity and unrelenting drive
Confident, positive, energetic, creative
Strong determination and perseverance
Strong critical thinking abilities; well-developed problem-solving and analytical skills
An innate passion to learn and open curiosity about the way the business world works
Team player who enjoys and appreciates collaboration and teamwork
A “Get Stuff Done” attitude

See if your website is doing all it can for your business

Weidert Team

Digital Marketing Specialist

Job Details

Requirements

EXPERIENCE

ATTITUDE & PERSONALITY

APPLY NOW

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